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Black Friday Deals 2015: Amazon, Walmart Launching Black Friday Deals Now

Black Friday Deals 2015: Amazon, Walmart launching Black Friday deals now

Rosemary Scaglione, a Connecticut native in town to visit her parents in Toms River, waited more than 2 hours to buy a Sony Bluetooth Soundbar for $88 from the Wal-Mart in Brick Township as Thanksgiving Day shoppers snatch up Black Friday deals. (Andrew Mills | NJ Advance Media for and Walmart are again kicking off Black Friday nearly a month early, with both retailing giants revealing holiday price cuts before most Americans have even finished digesting their Halloween candy. 

Amazon launched its Black Friday Deals store and electronics gift guide Monday, and announced that Prime members will get a 30-minute jumpstart on more than 30,000 of its so-called "lightning deals," a limited number of time-sensitive discounts. The Black Friday Deals store will be open through Dec. 22. The deals currently range from a 55-inch Sony 4K Ultra HD TV for $998, nearly 30 percent off, to an iClever car-mount cradle holder that normally retails for $45.99 for $9.99.

PLUS: Black Friday 2015 deals, offers and hours

Walmart started its "hot holiday rollbacks" on Sunday and says it will be slashing prices for eight weeks. Among its deals: a 16GB Apple iPad Mini 2 for $199. It normally retails for $269.

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